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- Startseite
Bücher Englische Bücher Wissen & Bildung Sozialwissenschaft, Recht, Wirtschaft Wirtschaft Einzelne Wirtschaftszweige & Branchen Megatrends Defining the Future of Tourism
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Beschreibung
This book identifies and describes five megatrends that will define the landscape of the Travel, Tourism & Hospitality industry, with a particular focus on the European context. Humans began travelling on the same day that Homo Sapiens first realized he could walk upright. No boundaries, mountains or cliffs have managed to stop or diminish our insatiable desire to find out what lies beyond the… visible horizon. Tourism has enjoyed virtually uninterrupted growth for the past several decades, and the sector has now become the third-largest source of export revenue, after chemicals and fuel, and ahead of the automotive and food sectors. And yet, in its current globalised format, it is exposed to sudden shocks that can swiftly shake up the status quo accelerating the deployment of some megatrends here described. We have all witnessed the Covid-19 pandemic and its devastating consequences for the industry. While thenumber of international tourism arrivals to Europe has soared to over 700 million a year, at the same time we are experiencing a period of deep transformation. Bauman couldn’t have been more accurate or insightful when he coined the word ‘liquid’ in this regard. As an exquisite expression of a civilized, rich and discerning first-world society, travel and tourism are now changing shape and meaning, requiring our business models to adapt. What are the megatrends that will dictate the future shape of our industry’s landscape? Who is the new tourist, if there is one, and what is she looking for? Is the new post-technological era transforming the depth and the very essence of travelling? This book offers a number of visionary insights, as well as operational takeaways. 139,09 €
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Technische Daten
Erscheinungsdatum
24.06.2021
Sprache
Englisch
EAN
9783030486280
Herausgeber
Springer International Publishing
Serien- oder Bandtitel
Anticipation Science
Sonderedition
Nein
Autor
Valentina Boschetto Doorly
Seitenanzahl
191
Auflage
1
Einbandart
Broschiert
Transparenz & Sicherheit
Hersteller: Springer, Europaplatz 3, Heidelberg, Deutschland, 69115, ProductSafety@springernature.com, Springer Nature Customer Service Center GmbH
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