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Bücher Englische Bücher Wissen & Bildung Sozialwissenschaft, Recht, Wirtschaft Wirtschaft Management Systematic Chasing for Economic Success: An Innovation Management Approach for German SME's in Drive Technology Business
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Systematic Chasing for Economic Success: An Innovation Management Approach for German SME's in Drive Technology Business
Thomas Kamps (Broschiert, Englisch)
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Beschreibung
The industry of the German drive technology is dominated by SME's, and must supply its products to customers around the world. In addition, this industrial segment is challenged by competitors from many other countries, and from customers with a variety of different needs. Therefore, there are two questions that arose for SME's. Firstly, ‘what is the best strategy to take an advantage in the… competition’, and secondly, ‘how does the strategies can be used in the most efficient way.’
The structure, the essential needs and the boundary conditions will be derived from the analysis of the industrial segment. In addition, a suitable strategy that should take an advantage in the worldwide competition will be analysed and discussed. In the end, the author develops an innovative management process and a toolbox for SME’s to make this strategy applicable to a company. 54,99 €
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Technische Daten
Erscheinungsdatum
01.01.2013
Sprache
Englisch
EAN
9783954890453
Herausgeber
Anchor Academic Publishing
Sonderedition
Nein
Autor
Thomas Kamps
Seitenanzahl
124
Auflage
1
Einbandart
Broschiert
Autorenporträt
Thomas Kamps, Dr.-Ing., was born in Marl in 1971. He graduated in mechanical engineering at the University of Duisburg-Essen. Afterwards, he started to work at the department of product engineering. In 2006, he obtained a doctor’s degree in Mechanical Engineering, and in 2011, he added a master’s degree in Business Administration. During the last decade, he has been responsible for R&D activities at technical products and thereby, he worked in leading positions for different companies.
Schlagwörter
Medium-sized businesses, Product development, KMU/ SME, Drive technology, Innovation management
Höhe
220 mm
Breite
15.5 cm
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