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Bücher Englische Bücher Sachbücher Politik, Gesellschaft, Wirtschaft Betriebswirtschaft & Unternehmen Strategic Sourcing and Category Management
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Strategic Sourcing and Category Management
Magnus Carlsson (Taschenbuch, Englisch)
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Beschreibung
How is it possible to sell a kitchen at 30 per cent below market price? Why are hot dogs cheaper in IKEA than in the supermarket? How can IKEA sell the Lack table at half the price it was when it was launched 35 years ago and how can it be achieved with a substantial profit?
Strategic Sourcing and Category Management
examines how IKEA - and other cost leading companies - use category management… to create advantages with direct and indirect sourcing. With 25 years' experience from IKEA, where he had the responsibility to develop and execute the company's purchasing strategy, author Magnus Carlsson shares his insights on important topics: when category management is profitable and why; how teams repeatedly create value and results; what the main approaches are in different categories; how a company implements category management; the difference between success and failure.
In this new edition of
Strategic Sourcing and Category Management
, Magnus Carlsson has added new themes including examples and references from companies such as Maersk, Carlsberg, P&G and Aldi, illustrating the application of cost leadership that spans far beyond IKEA. Even there, the cost leadership lessons are not limited to home furnishings as the company is sourcing categories such as food, components, materials, transports and indirect materials, with a total purchasing spend of approximately €7 billion. But maybe even more importantly, the book illustrates how teams create value by thinking differently and asking the right questions, allowing an understanding that goes beyond mere tools and processes. Dieses Produkt haben wir gerade leider nicht auf Lager.
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Technische Daten
Erscheinungsdatum
03.05.2019
Sprache
Englisch
EAN
9780749486211
Herausgeber
Kogan Page Ltd
Sonderedition
Nein
Autor
Magnus Carlsson
Seitenanzahl
296
Auflage
2
Einbandart
Broschiert
Einbandart Details
Trade Paperback (US)
Hersteller: Kogan Page, hello@eucompliancepartner.com, eucomply OÜ
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