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Bücher Wissen & Bildung Englische Bücher Naturwissenschaft, Medizin, Informatik, Technik Informatik & EDV Programmiersprachen Usability and User Experience Design
Handgeprüfte Gebrauchtware
Bis zu 50 % günstiger als neu
21 Tage Widerrufsrecht
Optischer Zustand
Beschreibung
Calling all designers and developers! This is your all-in-one guide to UX and usability design for digital products. See how an effective user experience incorporates insights from psychology, design principles, and practical data. Follow a proven approach for selecting your design methods, and then walk through the data-driven UX design process in detail: perform context analysis, specify… requirements, develop solution prototypes, and test your products. Learn from example case studies and full-color illustrations to take your design to the next level!·Design digital products for B2C, B2B, and medical applications that provide outstanding user experience·Plan your design, perform context of use analyses, and identify requirements·Develop and evaluate design solutions, from the prototyping phase to the testing and review stagea.Theory of Design What makes design effective? Get to know the building blocks that create an incredible user experience: ergonomics and usability, data evaluation, user research, human information processing, design principles, and more. b.UX Design Process Master data-driven UX design. Explore methods to analyze the context of use for your design project. Use techniques such as prototypes and wireframes to develop a design solution, and then refine it through usability and UX testing. c.Design in ActionSee examples of design come to life! Follow three case studies that illustrate the design process for digital products: a B2C mobility application, a B2B customer relationship management application, and a B2C/B2B medical appointment portal. Outstanding usability and user experience (UX) are never a matter of chance. If your professional goal is to create digital products that are intuitive, enjoyable, and easy to use, then you’re in the right place.With this professional guidebook, you’ll learn how to adopt data-driven UX design. Experienced usability specialists introduce you to design fundamentals from psychology and provide you with a proven repertoire of methods, including practical guidance for developing the right mindset, refining your approach, and designing effective solutions. With these concrete instructions, you’ll be able to evaluate and optimize your products and support your users through professional usability and UX projects. Whether you’re developing an experience for business-to-business (B2B) or business-to-consumer (B2C) applications, and no matter the industry or requirements at hand, this book will equip you with the right methods for effective design!1)B2B and B2C applications2)User researcher skills3)Psychological foundations 4)Design principles5)Context of use analysis6)Requirements formulation 7)Prototypes and wireframes 8)Design testing and evaluation This book includes:1)700+ pages of usability and UX design guidance from leading experts2)A comprehensive guide for developers and designers3)Full-color diagrams and detailed illustrations 4)Continuous design product case studies5)Detailed decision matrices to jump-start your design project6)A comprehensive indexThis book is for you if:You’re a beginner or advanced designer. Whether you’re dealing with usability and user experience design for the first time or you’re already involved in product development, this book is written for you. If you’re interested in the area of usability and user experience and would like to add to your repertoire of methods, you’ll find what you’re looking for within these pages. 59,95 €
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Handgeprüfte Gebrauchtware
Bis zu 50 % günstiger als neu
21 Tage Widerrufsrecht
Technische Daten
Erscheinungsdatum
01.02.2024
Sprache
Englisch
EAN
9781493224968
Herausgeber
Rheinwerk Publishing
Sonderedition
Nein
Autor
Benjamin Franz, Michaela Kauer-Franz
Seitenanzahl
673
Auflage
1
Einbandart
Broschiert
Einbandart Details
Paperback
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Hersteller: Rheinwerk Verlag GmbH, 2 Heritage Drive, Quincy, Vereinigte Staaten von Amerika, 02171, info@rheinwerk-publishing.com, Rheinwerk Publishing, Inc.
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