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Bücher Englische Bücher Wissen & Bildung Sozialwissenschaft, Recht, Wirtschaft Medien & Kommunikation Kommunikationswissenschaft Electronic Sports Industry in China
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Electronic Sports Industry in China
Peng Duan, Xiaohui Wang, Allan Yijia Zhang, Bin Ji (Broschiert, Englisch)
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Beschreibung
This book presents a series of studies on the status quo, characteristics of and trends in China’s eSports industry, while also analyzing key problems to help the industry avoid potential risks, seize opportunities for development, and promote industrial drivers. In addition, it puts forward feasible plans and strategic suggestions for high-quality innovation and development of the industry.… Electronic sports or eSports refers to digital entertainment activities that combine technological, sports, cultural and social aspects, and which have a unique commercial and user value. With their rapid growth in this century, eSports are now an emerging sector with huge growth potential and room for innovation. In 2020, China’s eSports industry led the globe in growth rates; contributing roughly RMB 75.198 billion, it brought considerable new momentum to the national economy. As a new cultural phenomenon, eSports are politically, economically, culturally, and sociallysuited to helping use information technologies to restructure human social activities. The emergence and spread of an eSports culture embody the richness of subcultural phenomena and the importance of multicultural spaces, while also having a positive effect on people’s competitive spirit, intelligence, aesthetic tastes, etc. However, during the COVID-19 pandemic, China’s eSports industry has faced a host of problems, e.g. postponed competitions, management difficulties and brand devaluation, all of which have hampered its progress. Nevertheless, the number of Chinese eSports users is on the rise and the online market share is climbing steadily, establishing a user base for the industry. Moreover, new technological advances like 5G, VR and AR offer a wealth of new opportunities for innovation in China’s eSports industry. The book encourages readers to approach the topic from various perspectives and think across disciplines. As a result, it is not only essential reading for students at colleges and universities, but also offers a valuable reference guide for eSports researchers and enthusiasts. Dieses Produkt haben wir gerade leider nicht auf Lager.
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Technische Daten
Erscheinungsdatum
23.02.2024
Sprache
Englisch
EAN
9789811992902
Herausgeber
Springer Singapore
Sonderedition
Nein
Autor
Peng Duan, Xiaohui Wang, Allan Yijia Zhang, Bin Ji
Seitenanzahl
231
Einbandart
Broschiert
Buch Untertitel
An Overview
Autorenporträt
Professor Peng Duan is the vice-president of the Communication University of China, the executive associate director of the Key State Lab of Media Convergence and Communication (Communication University of China), and the managing editor of the SAGE journal Global Media and China. He is one of the Chinese leading scholars with a broad experience on journalism and communication studies, particularly in the fields of media convergence, communication theories and new media studies.
Schlagwörter
Chinese Electronic Sports, Chinese Electronic Sports Industry, Chinese Digital Entertainment, Chinese Technological Advances, Electronic Sports Culture
Thema-Inhalt
JBCT - Medienwissenschaften
KNT - Medien-, Unterhaltungs-, Informations- und Kommunikationsindustrie
JBCT1 - Medienwissenschaften: Internet, digitale Medien und Gesellschaft
JHB - Soziologie
Höhe
235 mm
Breite
15.5 cm
Hersteller: Springer, Europaplatz 3, Heidelberg, Deutschland, 69115, ProductSafety@springernature.com, Springer Nature Customer Service Center GmbH
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