Gebrauchte Bücher von Werner Pepels bei rebuy
… Werner Pepels studied at HAW and university (both business administration with focus on marketing and with diploma degrees) and worked for twelve years as a consultant (account executive, account director) in international advertising agencies and as a managing director (partner) in sales promotion agencies. He then worked for 27 years as a professor of business administration. During this time he led numerous projects, was engaged as head of studies, expert examiner, conference leader etc. and is proven by numerous publications with over 180,000 copies sold, many of them published at Duncker&Humblot.
… Werner Pepels studied at HAW and university (both business administration with focus on marketing and with diploma degrees) and worked for twelve years as a consultant (account executive, account director) in international advertising agencies and as a managing director (partner) in sales promotion agencies. He then worked for 27 years as a professor of business administration. During this time he led numerous projects, was engaged as head of studies, expert examiner, conference leader etc. and is proven by numerous publications with over 180,000 copies sold, many of them published at Duncker&Humblot.
Handbuch Modernes Marktforschungs-Management.
Qualitätscontrolling bei Dienstleistungen
"Preiswert" statt "billig" - Wertsicherung durch fundiertes Preis-Leistungs-Management
Grundprinzipien des Produktmarketings.
Einführung in das Preismanagement
Grundzüge der Markt- und Unternehmenskommunikation.
Gabler Lexikon Vertrieb und Handel
Einführung in die Kommunikationspolitik
Lieber Geld verdienen als ausgeben?
Verkauf Elektronik und Medien ganz einfach an uns
Versand immer kostenlos und versichert 100 % Löschung deiner Daten Erfahrung und Sicherheit seit 2004
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